The war for supremacy in the so-called. Premium class for years was between the three German giant Audi, BMW and Mercedes-Benz. Over the past year the Bavarian car brand managed to overtake sales their direct competitors, once again grew in sales.
In 2014 the concern was able to realize 1811719 car brand BMW - indicator, which is 9.5% higher than that recorded in the previous-2013. The most popular model of the Bavarians and in 2014 is the third series. Her last year made 476,792 copies.
As expected, the statistics defined as the largest market for BMW in this past year in China. Otherwise, as a whole in 2014 the concern has realized more than two million vehicles, which set a record for the fourth consecutive year.
With a total of 2,117,965 vehicles sold of the brands BMW, MINI and Rolls-Royce (previous year: 1,963,798 / + 7.9%) in 2014. BMW Group has sold the most cars for all his nearly 100-year history. Only in December sales increased by 15.2% to 215,215 (previous year: 186,786).
As a premium brand, and in particular the fight between the big three German brands Audi, BMW and Mercedes-Benz, it second place in sales in the past year earn ingolshtattsite from Audi. They managed to sell 1,741,100 vehicles.
Audi also grew in sales compared to 2013, it is estimated at 10.5%. Third place went to Mercedes-Benz, which despite its hopes with the new S-Klasse C-Klasse and once again failed to overtake its direct competitors. For 2014 sold 1,562,472 Mercedes-a.
Another interesting fact is connected with the new i-series BMW. Innovative electric cars Bavarians are becoming more popular, as in the past year these cars were preferred by nearly 17,800 customers BMW.
Only new MINI failed to reach record sales of its predecessor from 2013-a. After changing the basic model of the MINI, the brand sales last year of 302,183 copies were approximately at the level of the record from the previous year, but still less than 0.9%.
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